1979 Dodge St Regis Manufacturer Promo
Dodge dumped its really big Royal Monacos after 1977, leaving only mid-size Monacos for 1978. For 1979, Dodge dumped he Monaco line altogether and unveiled this mid-size sedan called St. Regis. A close cousin of Chrysler’s R-body Newport/New Yorker, it came with a 110 bhp, 225-did Slant Six. A 150 bhp 360 V-8 was optional. St. Regis wore glass covered headlamps and sold for only $6532. Too bad for Dodge, it didn’t sell all that well attracting a so so 34,972 customers.
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It may be just me, but I think that the wheel cover they show at 4:14 is among the best looking ones made by anyone. But they are VERY hard to find in good shape today.
They looked good, but as they were metalized plastic, they didn’t last that long. Curb rash and salt just destroys the finish. This I know! Haha!
Still a cool look though!
I remember the first time I saw a Dodge St. Regis. I thought it was the best looking car offered at the time. It’s a damn shame it sold so poorly. Whatever its underpinnings may have been, whether it was a new thing, or a well-proven idea, I liked its styling and appearance.