1989 Eagle Summit Commercials
The Summit was a badge engineered version of the Mitsubishi Mirage. In a pairing of the Japanese-built Mitsubishi Mirage and the identical Eagle Summit to test if Lee Iacocca’s theory was true regarding the preference of a Japanese to an American brand on similar cars, Popular Mechanics found that American consumers were “not sold on Japanese cars. Quite the opposite. They want to “Buy American,” but the Japanese manufacturers seem to offer more of the type of cars Americans need and at a better price, and from more cooperative dealers.Originally assembled in Japan, starting with the 1991 model year, the Eagle Summits were built by Diamond-Star Motors (DSM), a joint-venture between Chrysler and Mitsubishi, in Normal, Illinois.
Related Posts
1989 Plymouth Horizon Manufacturer Promo →
1995 Cadillac Eldorado Test Drive →
1983 Chrysler New Yorker Test Drive →
AWESOME I LIKE ’90 EAGLE SUMMIT LUXURY CAR
You don’t see many of these anymore, I like em.