1991 Buick Park Avenue Manufacturer Promotional Video
Something old and something new was the the theme of this all new 1991 Buick. The company’s sales slid from over a million in 1985 to 566,000 for 1988 spurring new general manager Ed Mertz to look for answers. He turned to higher engineering quality and a re-emphasis of the “American car” image. The 205 inch log Buick was in the $25k range.

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