2000 Audi TT Test Drive
An exceptional phenomenon in the automotive industry. Audi’s TT all but entered standard production exactly as it was conceived by stylists who designed it three years before. This proved how extraordinarily well targeted the prototype project really was and how strongly it captured the imagination of consumers when it was officially launched. It also proved that the Volkswagen group was ready and willing to take on market niches based mostly on a strong image.
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